CAMA – Management

Prof. Dr. Heike Proff
Director CAMA

Studies of business administration in Frankfurt and Mannheim, PhD in Frankfurt, postdoctoral lecture qualification in Mannheim, visiting researcher in Japan (Nissan in Tokyo), Ghana, Korea and the USA (Wharton School, Philaldephia). From 2004 to 2009 Zeppelin Chair for International Management at Zeppelin University in Friedrichshafen. Since September 2009 chair of general business administration and international automotive management at the University Duisburg-Essen. Main research in strategic and international management, especially in the automobile industry, empirical research especially in the automobile industry, member of the "International Motor Vehicle Program" (IMVP) and Gerpisa (The International Network of Automobil).

Dynamische Strategien
Vorsprung im internationalen Wettbewerbsprozess (Lehrbuch)
Dynamisches Automobil-

(auf der Grundlage des Lehrbuches)
Buchbesprechung "Dynamisches Automobilmanagement"
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